{"id":1848,"date":"2021-09-27T14:16:06","date_gmt":"2021-09-27T17:16:06","guid":{"rendered":"https:\/\/orys.com.br\/gs1-brasil-promotional-marketing-brings-benefits-also-for-smes\/"},"modified":"2022-09-20T11:07:06","modified_gmt":"2022-09-20T14:07:06","slug":"gs1-brasil-promotional-marketing-brings-benefits-also-for-smes","status":"publish","type":"post","link":"https:\/\/orys.com.br\/en\/gs1-brasil-promotional-marketing-brings-benefits-also-for-smes\/","title":{"rendered":"GS1 Brasil: Promotional Marketing brings benefits also for SMEs"},"content":{"rendered":"<p>For us in the B2B segment, Promotional Marketing seems to be a distant reality. Many still understand that this type of action is specific to companies focused on the B2C segment. This is no longer true. In the article on the link below, Orys&#8217; Financial and Marketing VP, Fabio Iamada, shows how this tool can, and should, also be used by companies focused on B2B.<\/p>\n<p><a href=\"https:\/\/noticias.gs1br.org\/marketing-promocional-cresce-entre-as-pmes\/\" target=\"_blank\" rel=\"noopener\">Check out the full story<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For us in the B2B segment, Promotional Marketing seems to be a distant reality. Many still understand that this type of action is specific to companies focused on the B2C segment. This is no longer true. In the article on the link below, Orys&#8217; Financial and Marketing VP, Fabio Iamada,<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":11,"featured_media":1723,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[114,153,128,188,180,200,156,186],"tags":[122,172,182,201,171,112],"class_list":["post-1848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-data-governance","category-data-integration","category-data-intelligence","category-development","category-marketing-en","category-news","category-sales","tag-data-integration","tag-data-intelligence","tag-development","tag-marketing-en","tag-news","tag-orys-en"],"_links":{"self":[{"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/posts\/1848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/comments?post=1848"}],"version-history":[{"count":1,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/posts\/1848\/revisions"}],"predecessor-version":[{"id":1857,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/posts\/1848\/revisions\/1857"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/media\/1723"}],"wp:attachment":[{"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/media?parent=1848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/categories?post=1848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/orys.com.br\/en\/wp-json\/wp\/v2\/tags?post=1848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}